I believe that we are shifting towards a Post Social Media Era where social networks are built in to online activities. People love to say that online social networks and social media are a waste of time and that they have a negative impact on how we feel about ourselves. For years I have been …
Recently I saw the question “Why can’t I charge my mobile phone while riding my scooter?” on Quora so I decided to provide the answer that you see below. In my eyes my answer is legitimate. As an ingress player, as a scooter driver, and as someone who has done what I describe in the answer …
Social Media and the Human Return on Investment, because contrary to popular belief we use social networks to socialise, not to shop. As we grow older and more mature our close network of friends changes and evolves. We go from school friends to university friends and then to professional friends. In the process we move …
I have been active on the World Wide Web for two decades, two thirds of my life. Half of that time has been spent as a twitter  user. I was among the first to use the service and I saw it go from being a curiousity to being the most popular conversation tool around. When …
Instagram is a photo based social network that allows two types of users, ego-maniacs on one side, and explorers on the other, to share images of interesting things they see and do. Some people share beautiful mountain images and others share images of their trips to Paris, Rome and more. I share images of Via Ferrata, …
According to a New York Times writer, Narcissism and the World Wide Web are increasing. “Narcissism is increasing…” If our egos are obese with amour-propre, social media can indeed serve up the empty emotional carbs we crave. Instagram and the like doesn’t create a narcissist, but studies suggest it acts as an accelerant — a …
Ben Thomspon wrote, “How Facebook Squashed Twitter“.  The article looks at social networks from a marketing point of view. I like conversational social networks. Social networks by their very name are for conversations. They are about connections and they are about friendship, collaboration and more. In its Golden age twitter was a social network to …
Every day I am reminded of the Idiocy of the Hashtag. Twitter is a conversational medium where the more we converse the more addictive the social network becomes. Every single @ reply was a reaction to what we said or shared. Connections between users were strong and so the network effect took twitter from being …
Zuckerberg Tops Vanity Fair’s 2015 List of Disruptors Every successful social network first establishes a friendship network where a tight knit group of people interact with each other on a very frequent basis. In the case of facebook it was uni friends interacting with uni friends from the same campus. On twitter it was people …
People on linkedin were discussing whether social media campaigns are worth organising and keeping. When it comes to extreme sports such as Via Ferrata, rock climbing and other extreme sports then I believe that the audience is ready and enthusiastic enough for a social media presence to be desirable. Via Ferrata is an outdoor sport …