The Theta+ Video app is available
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The Theta+ Video app is available

Byrichard

Yesterday the Theta+ Video app came out for Android. The Theta+ video app allows you to trim video clips and then share them to social networks. This means that you no longer need to wait until you get home to prepare content for sharing. You can do it while you sit and have a post activity hot chocolate or other drink.

[caption id="attachment_3325" align="aligncenter" width="169"]Video options Video options[/caption]

When you select the raw video it is converted to be a spherical video. When that process completes you can choose between creating a 360 degree video or a cropped one. A cropped one is a tinyworld video.

[caption id="attachment_3326" align="aligncenter" width="169"]Filters, Trim and music Filters, Trim and music[/caption]

The next menu gives you three choices, filters, trim or background music. I never bother with filters and the trim option is fiddly on the Sony Xperia Z5 compact with a 13 minute video. With a shorter video I would have found this process easier. Saving is not intuitive. First you trim the video and then you go back and save the changes. While saving you need to keep the app open.

The sharing options are to Facebook, youtube and other social networks. This varies according to which apps you have on your phone. I like that the two first options are facebook and youtube as these are the networks that I usually share to. When I tried to upload to youtube it failed twice. When I attempted to upload to Facebook it was stuck at 99 percent twice.

This is a great app to trim videos before sharing and add some music when required. What I would like to see in future versions is the ability to compile a number of 360 videos together to create edited sequences. They need to improve uploading so that it works better. At the moment of posting all attempts to share videos failed.

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Thoughts on Youtube Backstage

Byrichard

Youtube backstage is a consequence of Youtube comments not playing nicely within Google+. Google+ is a pleasant social network where people who want to have conversations and share pictures can meet and broaden their horizons. It is a place where you can write comments that are as long or as short as you want. Misunderstandings, as a result are less common.

The idea of youtube backstage is to expand youtube channels so that content creators can share images, polls and more. In so doing Youtube would provide people with a one stop shop. The need for twitter, instagram and facebook would be reduced.

Some youtube content creators have from two hundred thousand to ten million followers. With such a big audience youtube pages would become self contained communities. If you’re watching No Man Sky videos rather than commenting on episode videos you will comment on the game. Would this encourage people to move away from Reddit?

One of the most interesting benefits of youtube implementing text, images and polls is that it would create an environment in which for advertisers to be seen without distracting people from the content. When you watch youtube videos you see pre-roll videos and banners. When videos are longer an advert is shown after a certain number of minutes. With text, images and polls adverts could be shown for longer. As channels are themed adverts will be relevant to the channel rather than a person’s browsing history.

I spent a few weeks watching content created by youtubers. In that time I have watched “series” and “episodes”. If youtube finds a way to monetise the niches that content creators have built up over time then Google and Youtube will benefit. People will go from passive viewing and occasional commenting to active conversations. Conversations make social networks sticky. A sticky social network provides value for advertisers. Advertisers provide funding to content creators and this provides content creators with a higher income, providing them with the incentive to do more of the same.