https://www.main-vision.com/tags/reels/ Recent content in Reels on Richard's Static Blog Hugo en-gb Thu, 27 Aug 2026 13:53:17 +0000 https://www.main-vision.com/posts/2026/08/the-increasingly-long-reel-and-endless-scrolling/ Thu, 27 Aug 2026 13:53:17 +0000 https://www.main-vision.com/posts/2026/08/the-increasingly-long-reel-and-endless-scrolling/ <p>Recently I looked at Instagram and I noticed that almost all of the &ldquo;content&rdquo; is vertical videos. When I look at Facebook and TikTok I notice the same thing. Yesterday I noticed that Bluesky were promoting that they have ten minute videos. I think all of these people have forgotten that we&rsquo;re using antisocial media to connect with others, not to watch long videos.</p> <p>Of course, there is a very good reason for allowing longer and longer videos. Ads. If we watch a video that is several minutes long we are likely to stick around during the ad break to see the end of the video. The longer a video is, the more ads we see, and the more committed we are not to skip them, or force quit the app.</p>