{"id":412,"date":"2007-11-17T08:54:24","date_gmt":"2007-11-17T07:54:24","guid":{"rendered":"http:\/\/www.main-vision.com\/richard\/blog\/?p=412"},"modified":"2007-11-17T08:54:24","modified_gmt":"2007-11-17T07:54:24","slug":"adverts-ignored-on-facebook","status":"publish","type":"post","link":"https:\/\/www.main-vision.com\/richard\/blog\/adverts-ignored-on-facebook\/","title":{"rendered":"Adverts ignored on facebook"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span><p><em>For one of his campaigns, out of 10,080 impressions there were only 8 clicks. The average cost-per-click for Fred was $0.08 and the average CPM was $0.06. This is a less than stellar performance.<\/em><\/p>\n<p>(<a href=\"http:\/\/www.allfacebook.com\/2007\/11\/is-facebook-advertising-effective\/\" target=\"_blank\">source<\/a>)<\/p>\n<p>Of course people don&#8217;t click and there&#8217;s a really good reason. They go to facebook to see what their friends are doing, what funny pictures of friends they can find and more. Facebook is and will remain a glorified phonebook. People aready want to move away because of all the zombie biters, vampires and many related pieces of rubbish. Keep it simple (stupid).<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span>For one of his campaigns, out of 10,080 impressions there were only 8 clicks. The average cost-per-click for Fred was $0.08 and the average CPM was $0.06. This is a less than stellar performance. (source) Of course people don&#8217;t click and there&#8217;s a really good reason. They go to facebook to see what their friends [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"activitypub_content_warning":"","activitypub_content_visibility":"","activitypub_max_image_attachments":3,"activitypub_interaction_policy_quote":"anyone","activitypub_status":"","footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-412","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/posts\/412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/comments?post=412"}],"version-history":[{"count":0,"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/posts\/412\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/media?parent=412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/categories?post=412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.main-vision.com\/richard\/blog\/wp-json\/wp\/v2\/tags?post=412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}