Live distribution of sports such as Rugby, Football, Tennis, Skiing and other sports is easy to justify because of the audience size. Rock climbing and live distribution of this sport however is harder to justify because it is a niche sport. Sponsors exist and interest in the sport is growing. We see that there are a number of climbing events, via ferrata groups are popular, the number of local climbing gyms is increasing but for a mass audience to watch these events is still unlikely.
I noticed recently that recorded as live climbing events are available on youtube and that we can watch two to three hour broadcasts of these events. If you are learning to climb and if you want to perfect your climbing technique then these broadcasts are excellent because you can watch exactly what the climbers are doing. You can see where they put their feet, which hand they use for a certain hold, how they balance their body on the wall and how they clip in the rope. In effect these videos are climbing lessons for the youtube generation. You can imitate climbers with the same physique as you. You can really watch the climber try hand holds and foot holds. “Does it feel comfortable? No, then I try this, ah yes, this is comfortable.” Watching this process teaches the average climber to be methodical about finding foot and hand holds. In climbing you need to look up and down. You also need to look for small movement opportunities. Moving a foot up five to ten centimetres can make a hand hold easy to access.
People have been rock climbing for generations but it is making its way in to the mainstream. Recently Rock climbing was accepted as an Olympic discipline and we will see this sport at the 2020 olympic games. As this is a sport that requires strength, agility, stamina and intelligence it is a natural, although modern, olympic sport.