On Being Asked Why I Wear Two Watches
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On Being Asked Why I Wear Two Watches

During the Via Ferrata I did on Sunday I was asked why I wear two watches and I answered with a joke before giving the serious answer that I wear two watches at once because I want the data from both watches. I was asked why I need the data from both watches and that’s where there is a change that is happening at the moment.

A Waning in Garmin Watches

By wearing the F-91 for a few days and wearing the Garmin watch less and less I find that my desire for heart rate, steps, recovery and other things to be recoreded is declining over time. I wore the Garmin for the Via Ferrata because I wanted the data. In the end I just looked at the temperature data and not much else.

Over a period of weeks I think I have weaned myself off of the desire to quantify everything I do, to several different services. I’m wearing a casio on my left wrist, as the primary watch, and the Apple watch as a secondary watch on the right wrist. For weeks, or even months, I have been keeping data from walks but I don’t feel the need to check that data at the end of walks, runs or other sports. I’m happy just to do things.

Dependencies

Both Garmin, and Apple, made such a huge effort to get us to wear them twenty four hours a day, and work towards challenges, that they have turned me off of wearing them. They “punish” us for not walking, they “punish” us for not keeping a never-ending streak. According to the Apple watch I walked three hours out of five so far. It feels like we’re filling an addiction rather than getting interesting data.

Not the Only One

Funnilly I was not the only one wearing two fitness trackers. Someone else had a fitbit and a Garmin watch but because one was a band and the other was a watch it was less obvious. I suspect that it may become more common for geeks to wear two watches in the near future.

And Finally

If we want to we can use hand held gps devices and we can use our phones as GPS trackers. In my experience relying on phones as GPS trackers is likely to result in incomplete data. If you put a phone into battery saver mode while tracking you may lose the GPS track, including with Sports tracker, among other apps.

During the pandemic I could wear two watches without it being a problem. Now that I am slowly going back into normal society I have to choose whether to wear two watches or not, whether to be normal, or not.

The Roche Au Dade Via Ferrata
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The Roche Au Dade Via Ferrata

Two days ago I was agonising about whether to go for a via ferrata(VF) or a hike. Eventually I decided that I would go for the hike, because hiking was an 18 minute drive away. I went for a walk/run and then I found that I had a burning desire to do the via ferrata. I went down to the cave and rummaged through to find various bits and pieces. I found my Grigri, climbing rope, harnesses and more. I also found that I had a tandem speed which I considered using.

It’s amusing. I had a real, deep, burning passion to do the Via Ferrata. I had forgotten how it feels to prepare for something that is potentially dangerous, but in reality very safe, if you follow the rules and regulations of the sport. It’s fun to consider whether to use the brand new VF set or to use the slightly older set. My slightly older set might have been used on one or two VF before I broke my arm and stopped climbing from 2019-2024 or so.

When I was walking along the port’s high wall in Javea in 2001 or so I felt scared at being three or four meters in height, compared to the road beneath. I questioned how I would cope with the heights that we encounter on a VF. I hoped that I would not be scared of heights again.

Luckily Via Ferrata is something you don’t forget. I found that all of my old Via Ferrata habits were still there. The habit of keeping arms straight, of resting when required, of taking pictures, of day dreaming and of patiently waiting for the rest of the group. At one or two points I was asked “why are you waiting” and the answer is simple. If I went at my speed the one and a half hour VF would take fourty five minutes. I have done VFs every weekend every summer for years so I am perfectly at home on VFs.

I was so “at home” that I took 72 photos during the VF.

The one challenge I faced was keeping the phone safe. I would have taken more photos but my key concern was dropping the phone if I slipped or lost my balance. I didn’t have as much flexibility to take photos as I would have liked. I need to find a system that gives me that flexibility. When I was doing VF all the time I had a strap so that if I dropped a camera it would drop less than a meter. Yesterday I was taking a risk every time I took photos.

In the past, when doing Via ferrata regularly, I have smashed one or two cameras to bits as they hit the rocks, over and over again. The best solution might be to use the Garmin virb.

About the Via Ferata Itself

The Roche au Dade Via Ferrata is about 45 minutes from Nyon. It is located in the valley that you pass by as you drive from Switzerland to England and vice versa. You get off the main road, drive through the village and head to a small simple parking. There are three or four routes that you can take. You have an introductory VF that takes you across several bridges. You also have the option of just going to do the zipline. There are two of them but for the second one you need to be more experienced to get to it.

For the most part I would class the VFs as easy but that’s with years of VF experience. There is one bit on the classic route that I think people should be wary of. It’s the vertical climb after the last monkey bridge because it is more vertical and physical than the other parts. This is where people might struggle if they are not prepared.

I like that there are three or four routes to enjoy because you can spend more than fourty five minutes here. You also have a picnick table. You can climb one part, get back down, have a snack or drink and do the other parts.

As you can see from the featured photo the via ferrata is right on the road, as is the parking so access time is quick.

And Finally

In the end I’m happy that I chose to climb with the Via Ferrata group rather than hike with the hiking group. One of the advantages of doing something with a smaller group is that you get to know the people better. I definitely want to do more activities with this group and I’m happy that we ended the day with a drink before driving home. I think that “end of activity” drinks, even if it’s orangina, are important.

YouTube suggesting Six Videos at a Time
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YouTube suggesting Six Videos at a Time

Yesterday when looking at YouTube over lunch I noticed that they now show six videos at a time, compared to the 20-30 videos they used to show, back in the good old days. This means that you have six videos to choose from. The algorithm is cutting down our choice constantly from 30 videos down to 20. and now 6.

Pigeon Holed

If we watch one channel’s content then that content will be shown exclusively until we grow tired of it, and then we will have to choose from a dozen or less content creators. Sometimes videos will appear in three or four categories. It’s hard to browse when there is so little choice.

Plenty of Choice

In the days of renting DVDs for a night or two we would go into the shop and there would be a few recommendations but then we could go into the library and search for a while, trying to find content by genre, mood or more. Today that browsing experience is getting worse.

When I look for something to watch on YouTube or Netflix and Prime I want to have a real choice. I want to see a breadth of choice within a single screen. I don’t want to be forced to watch what algorithms force people to watch. If you recommend content because it’s popular, but it’s popular because it has been pushed on people, then it is not popular. It is spoon fed. The algorithms are cheating us and content creators. We’re being cheated because we have no choice, and content creators are cheated because they are invisible.

The Paradox

What I liked about YouTube is that it provided us with a breadth of content to choose from. We might have browsed for a few minutes and skimmed through thousands of videos but we had real choice to find ideal content. Now, with six videos being shown at a time we’re forced to pick out of six. This isn’t choice. This is scarcity. Thousands of hours of content are uploaded to youtube every minute and yet the algorithms get everyone to watch the same thing.

The problem is that I don’t know what I want to watch for half an hour to an hour so I don’t have key words that I want to look for. If I’m forced to see six videos, rather than browse, then I’m likely to give up rather than search. Usually we look at YouTube and similar sites to discover new content.

Prime

YouTube wants us to pay for prime but they take our ability to choose. They use algorithms that, because content is pushed on us, become worse and worse with recommendations. We can give feedback, but not proper feedback. I sign up for Prime, enjoy it for a few weeks, and then it becomes toxic and I take a break. The algorithms pigeon hole us, rather than learn about us.

And Finally

I love the medium of video. I love well produced content. I love content of a certain type. Google’s algorithms looks at users and recommends the content that it would give to teenagers to 40 years olds, and vice versa. The recommendation engine knows our age, and our viewing habits over a decade and a half. If people are worried about privacy, just look at ads and YouTube recommendations and you will realise that algorithms know nothing about us. Algorithms, by now, should know that I hate sensationalism. I realise that hating sensationalism is sensationalist. The point is that if recommendations for content are bad, then we are likely to take a break.

Flying a Toy Plane 22 Miles
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Flying a Toy Plane 22 Miles

James May is interesting. People like me know him from Top Gear and Grand Tour with Clarkson and Hammond but his side projects are interesting. Instead of farming like Clarkson, or driving cars with his daughter Clarkson plays with grown up toys. When I say toys I don’t mean adult cars, planes and more. I mean actual toys. In the video below James May sets himself the project of building a model plane that can fly 22 miles.

The video shows footage of him as a child playing with a model plane, and then as an adult playing with a slightly bigger model plane, then a prototype and then the finished project. In the episode I watched he built and played with a model plane but in others he tries to build other things and succeeds.

What I like about Naked Science, produced by Pioneer TV, is that they produce proper documentaries, rather than breathless crap like so many others do. This is television production quality content, rather than youtube content. I recently noticed that youtube content creactors use the same sound effects, the same music, the same editing, the same chaotic jumble, that makes their content tiring to watch.

In contrast when you watch James May play with model airplanes you get a well produced, well edited, well paced documentary that is interesting to watch. This is a fifty three minute video where you don’t stare at your phone, or get distracted. You watch it from the start to the end without being distracted, or fatigued.

There was a time when I would watch every documentary in the morning, and then do something else on satellite TV. I don’t do this anymore. Too many programs are designed to distract people from adverts so they’re constantly repeating themselves.

I loved watching Mythbusters but that was the decline of Discovery Channel Documentary making.

What makes James May’s Naked Science shows stand out is that they are watchable by a “dinosaur” like me. When a documentary is well paced, and edited to be watched without commercial breaks it becomes engaging. YouTubers should strive to make content that is equal to television rather than scrape the barrel of throwaway culture.

And Finally

The premise of my post is simple. We live under the illusion that content has to be sensationalist to be worth watching, and we live under the illusion that youtube content needs to be sensationalist to stand out but that notion is wrong. Television quality content should be edited and produced to be shared on YouTube. In this day and age the notion that something has to be two minutes is wrong. The notion that something has to be in “YouTube style” to be noticed on YouTube is wrong. In my eyes we should produce long form content that is well produuced, for YouTube and social media.

YouTube is big enough for content that appeals to my generation and others to be produced and thrived. Algorithms should take this onboard. I want YouTube’s algorithms to provide me with content that is relevant to my age group and interests. I want more content recommendations such as the video above.

Who Killed Twitter – My Opinion
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Who Killed Twitter – My Opinion

Two authors wrote books. In these books they speak about whether Jack Dorsey or Elon Musk killed twitter. The answer is neither. If Twitter was alive and healthy it would never have been sold to an individual for four times its value, because its growth potential would have made this absurd.

Twitter died by 2007, with the advent of hashtags. That’s when twitter went from being a community of friends to being a community of strangers trying to get a million followers, and using hashtags to jump into conversations that they were not devoted to. At the first tuttle meetups and tweetups everyone knew everyone else from twitter. No one was a stranger to anyone else.

It’s when I went to a tweetup and I heard someone say “i’m not really a twitter user, I just came to the tweetup because it’s being hyped up.” That’s when twitter declined even more.

If we fast forward by a little more than a decade I believe that the pandemic killed Twitter, and Social Media. I believe this because before the pandemic normal people were on Facebook, and possibly Reddit and other social networks but they were not on Twitter. To a large extent they weren’t on FB either.

During the pandemic social media became more unpleasant. Trolling became more common. Trolling is the reason I dumped facebook for two to three years. Amplified loneliness is why I dumped Instagram and never returned.

The idea that Jack Dorsey or Elon Musk killed twitter is erroneous. Marketers did. Public relations firms did. People who took a utilitarian view of social media killed Twitter.

Twitter was fantastic, when it was a network of friends chatting with friends. It stopped being that in 2007-2008. I still used it but my ROI had declined dramatically.

Is this due to moving from London to Switzerland? I don’t think so. I just think that Twitter was best, when it had value to small communities, rather than marketers, public relations people and other groups with a utilitarian agenda.

Articles like this one are never written by people who live and breath social media. They are written by outsiders looking in. We could read them, but because of my perspective they have no value. By perspective I mean my attitude towards social networks and social media.

And Finally

Twitter wasn’t killed by Dorsey or Musk. It was killed by the people who took a utilitarian approach to social media. They turned Twitter from a tool for communities to have conversations, and build projects together to a place where marketers and public relations firms could hijack conversations, and make it about following celebraties, rather than conversations.

When Twitter pivoted from being a social network to social media, it became less interesting. I deleted my first twitter account by 2008 or so, and only returned because Swiss television interviewed me about the social network.

When Musk bought Twitter it was already worthless.

The End of an Era

There was a time when Twitter was Twitter, Facebook was Facebook, Instagram was Instagram and Whatsapp was whatsapp. Over time they have all been bought or rebranded, and the things that made them so fantastic were destroyed. Society saw social media as an addiction. This attitude destroyed social networks.

Threads in Europe
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Threads in Europe

A few weeks ago Facebook (I refuse to whitewash that company by calling it Meta) decided to blackmail European users. The deal was simple. We were coerced. “Accept to pay for Facebook or we will force you to see ads. This was a lose lose situation that the European Union is now fighting. Imagine being given this choice. If you pay you’re going to be rewarding a company that has abused us.

Facebook Never Apologises for Being Immoral

Facebook enabled the spread of a genocidal message, it enabled the spread of disinformation to get both Trump elected and Brexit to be agreed to. It also experimented with making people more than once. Despite all of this Facebook never apologised.

When I was given the ultimatum of Pay up or you have consented for us to use your data they blackmailed us into either paying “protection money”, or being subjected to targeted advertising. It would give Facebook an excuse to say “But they agreed to us abusing of the data we have on them, and using profiling to manipulate them.

Pay or Be Data Mined

I got side tracked. The real issue is that people being given the choice to pay for facebook, or be manipulated Facebook could say “We gave Europeans the choice, and they chose to give their data rather than their money. This isn’t a choice. There are two to three billion users. It has a monopoly position so we can be isolated by not using Facebook, or exploited, by being on Facebook.

The Nuissance of Algorithms

I created my Threads account to preserve my username rather than out of a desire to use the social network. Instagram, Threads and Facebook all have the same problem. They force us to see crap generated by influencers and strangers, rather than friends. You can pay not to see ads, but you can’t pay to avoid the toxic posts by influencers. By toxic I mean anything that may have a negative effect on our mental well being, whether reminding us of our solitude, of our not being at an event, of not being at the right point at the right age in life and more.

Toxic Facebook

Instagram, for me, and many others, is toxic. I believe that Threads will be just as toxic. I noticed for example that we’re encouraged to like, rather than comment. Years ago I found that social media became far lonelier when people started to like rather than comment, reply or other. A like is a metric, a statistic. A comment is personal.

Social Networks Need to Be Organic

Social networks need to be organic. They need to encourage people to converse with each other, and to converse with the friends of friends. Social network should connect like minded people who have the time for each other, at a manageable scale.

After just a few minutes of using Threads I see posts by people with 4000 or more likes, hundreds of comments and more. My response is “I’m being forced to see content by people who will never reciprocate the attention. I am being spammed by influencers and other toxic individuals.

Of course, I could strive for finding something that 4000 people like, or three hundred people comment on but that’s not what social media is about. Social media is about a convivial intimate conversation between tight knit friends that eventually want to meet in person, rather than stay online. Facebook doesn’t encourage organic social network growth. It encourages the cult of personality. It amplifies the sentiment of being alone and lonely, of being ignored.

The Strength of 2006-2007 Twitter

The strength of social networks, including Twitter is that you started from a blank slate. If you had one friend you saw their posts, and their replies. If you had two friends, then you saw the same. The more active your social network became, the larger your circle of friends and contacts. There was a reward for investing time and attention on a social network.

With Threads we don’t have this. We see posts that are chosen by an algorithm that has nothing to do with our social graph. This is noise, and this devalues Threads because we spend more time dealing with noise, than worthwhile posts by friends.

And Finally

One of the greatest problems with Facebook is that it has a monopoly. It has Facebook, Threads, Instagram and Whatsapp. It has over two billion users. Whether you’re an early adopter, a late adopter, or a normal person, people with similar interests are on Facebook platforms so we’re forced to be there as well. Facebook has a monopoly, especially since the death of Twitter.

It’s a shame that social media has become a fight for attention, rather than an organic conversation between friends, colleagues and people who do specific activities together. Now is the time to use Threads obsessively to become visible, but I believe that I will end up feeling more solitude, rather than less.

The Solitude of Social Media
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The Solitude of Social Media

One of the unique things about Twitter in 2006 and 2007, especially during the first tweetups was that it was a network of strangers who became friends without meeting in person. The people I became friends with in 2006-2007 are still friends now, to some degree. I met them every week at tuttle events and tweetups.


At the same time Facebook was a network of friends from university, which then became friends from work, to friends from various activities. These were networks where, in the first case, you met new people, and in the second you consolidated personal friendships in the physical world online.


This morning I noticed a Fortune article titled ‘People are posting a lot less on public social media’: Creator economy investor says the old web is gone, replaced by ‘people who are professionally entertaining you’.


The entire reason for using social media is to connect with human beings, at a human level, and to develop friendships that go from the world wide web to the physical world. By being about influencers and other charletans Twitter, Instagram, YouTube, TikTok and other social networks become worthless because it’s the cult of the amateur supercharged. The Amateur who pays to create content for free, so that others can benefit is absurd.


When social media was about human beings connecting with each other, getting along, and then finding the desire to meet in person social media was a pleasant and friendly place to spend time. That’s where social media outshines other media. Social media was about connecting people. Social media was about multiplexing. Social media was about our social networks being our social net worth to use some of the marketing terminology of the time.


“creators thrive when brands are happy to pay them to create content on platforms they’re creating content on,” Lee says.” On paper this is fantastic. On paper dehumanist content creators are creating social media content creators on a platform that undercuts the sense of self, and friendships. Plenty of content on YouTube is sensationalist rubbish. They might get sponsors, and their content might be monetised, but the content is mediocre, at best.


Instagram thrived when it was a network of friends sharing photos with friends. It became absurd when it put forward the impersonal influencer.


The paradox is that I’m curious about a lot of things. If I had found YouTube videos that were worth watching, about certain products, I might have watched them, rather than surfed to articles and blog posts. One of the issues that I find with TikTok, YouTube and other platforms is that the content creators are long winded and disingenuous. They write clickbait titles to force you to watch their content, but in doing so they get me to do the opposite.


I’ve been surfing the web since the 90s so I have seen three or four decades of clickbait by now. I’m tired of the clickbait content. Influencers rely on clickbait tactics to get views, and I find this exhausting. I often browse YouTube for content, but within minutes I usually give up. Everything is sensationalist clickbait.


Most reels on Facebook, Instagram and YouTube are awful tabloid crap.


“The reason people follow social media creators, the reason they bother, is partly because of the authenticity,” Kaletsky says. “There’s nothing in the world that’s less authentic than an AI-generated character. So it sort of defeats the point in many ways.”

Social media Fortune article


That’s precisely why I switched away from Social Media. Sensationalist clickbait is not honest. Sensationalist clickbait is not genuine. Social media is so busy getting algorithms to push rubbish upon us that they forget that the reason we use social media is to see what people we know are doing, rather than strangers. The issue is that algorithms are showing content by strangers. That’s not influence. That’s clickbait. that’s spam. That’s irrelevant.


The entire raison d’être of social media is to be a way to see what your network of friends are enjoying and what they think of things. It’s about engaging online, and desiring to do things offline. By keeping people isolated social media is undercutting its entire reason for existing. Why should I use YouTube or Instagram if I am shown irrelevant content?


If I want to know what strangers think, I have the open web. I have search engines, and I have news sites. Since the death of Twitter I find myself blogging more, reading more articles, and doing other things. I reverted to pre-social media habits.


Social media had a reason for being, when it reduced isolation and connected people. Paradoxically Facebook groups do that. I have a deep dislike of Facebook, but that’s where it feels like I could still find an offline community that could lead to in person meetings.


And Finally


I’m tired. I am tired of reading about how influencers are being put forward. I am tired of seeing articles about how influencers are having to keep social media companies happy. I am tired of never seing articles about how social media companies ignore the Return of Investment for ordinary users. One of the consequences of this focus on ROI for “influencers” is that influencers use Mastodon and the Fediverse in the same manner, diminishing the ROI of being on Mastodon instances. The focus should be on connecting people.

The Dystopia of Child Influencers
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The Dystopia of Child Influencers

Today I saw the headline “Content creator camps help kids become online influencers” and to me, this represents a nightmare, rather than a dream. It represents a nightmare rather than a dream because the notion of creating content to sell, to influence, and to market, rather than to amuse, inform, educate and entertain seems wrong.


YouTube and Instagram are awful. They’re awful because people are creating content to get views, likes and subscribers, rather than to produce individual videos of special interest. Social media should first and foremost be about connecting people, having conversations and establishing strong bonds, that, with time, become friendships in the physical world, rather than online. People should create content that is fun and entertaining.


On YouTube, Instagram and other platforms people create a video where they keep saying “Don’t forget to like and subscribe, more than once. In some videos they tell us to do this at the start of a video, and again half way through, before telling us to do it at the end. In many circles, and for people of my generation that practice is clearly spamming. I’m curious about views, and comments, but I don’t give a flying duck about likes and subscribes. That’s not why I create content. My aim is to share moments, nice sites, thoughts and experiences. It is not to be a binfluencer. I have no desire to be a binfluencer.


There was a time when I hoovered up YouTube content, watching up to three or four hours a day. Eventually I stopped. At the time content was content, and it was fun and interesting to watch. With Google Prime I found that everything that was being pushed on me was junk with millions of views. In one series of YouTube videos the idiot drew one eyed trouser snakes in everything he did. In another the person always did eccentric things, that eventually bored me. In a third case I saw that an English content creator created a clickbait headline. Before that I liked the content, and after that I blocked the channel from being recommended.


It’s the same with Instagram influencers. I went to Instagram to share nice photographs from my walks and adventuress. With the coming of Facebook, binfluencers, and more there was a cultural shift to the illusion of opulence, rather than ordinary life. As more and more junk was pushed towards me I quit. Is that really what we want to teach children and teenagers?


The Alternative


People shouldn’t be taught to be influencers. They should be taught to be creative artists. They should be taught about the art of film, documentary and television. They should be taught about story telling, about editing, continuity, shot types, sizes and more. They should be taught how to write good scripts and more. They should be taught to create content that is not just about views, likes and subscriptions. They should be taught to create individual pieces that are beautiful to watch, or interesting to watch. It shouldn’t be about selling. It should be about living in the moment. It should be about fun and pleasure.


I recently found a photography group on Facebook where skilled photographers share photographs because of their love of beautiful images. As I look at those images, and given that to have Facebook and Instagram would cost 15CHF per month, rather than 9CHF, I would be tempted to dump Instagram, since so much of that content is influencer garbage.


The Significance


In previous decades film and television were well-funded mediums that people invested their time and money in. There was the notion of being media professionals, of high production values and more. Now we have shifted towards a different age. It’s the age of the Cult of The Amateur, as Andrew Keen called it in the zeros but it’s also the age of community video on an international scale. To a large degree binfluencers are making community videos that have global reach. Instead of aiming for work in film and television people are going for the bottom of the barrel, social media.


It’s the Goal, Rather than the Medium


In the 21st century, whether you use iPhone Pro Max like Apple for its keynote, or a broadcast camera, doesn’t make much difference on a laptop or mobile phone screen. It’s only on 4k, UHD or Apple Vision Pro that it will make a difference. Rather than creating content for the pleasure of working with the medium people are creating content to sell. They’re being trained to spam and market, rather than enjoy the medium for what it is.


The Danger


If you search for influencer on Google News you will find stories about people endangering themselves with horses, dying after liposuction, gyms banning selfies, and more. I just searched for “influencer”, nothing more.


Financial Risk


To be a social media influencer you need to get a mobile phone, probably the highest spec possible. You also need to buy your own camera gear, sound equipment, edit suites, and more. You also need to pay for transport, accommodation and more. Social media influencers take on all of the financial risk, without any of the guarantees on the other side. You might spend thousands on creating a dream experience, but if it’s not picked up by normal users, then that money was wasted.


In conventional broadcasting models people come up with an idea, sell the idea, and it’s someone else that puts the money forward and accepts the financial risk. It might take more time to pitch ideas and get funding but in the end you’re paid as a content creator, for creating content, rather than after the fact, for behaving like a spammer. “Please hit the like button, click the bell and punch the subscribe button” when said in every video, is spam. Writing clickbait headlines is spam. Catering to the algorithms, rather than creating content for the sake of content is spam.


Clickbait Headlines


Almost every video on YouTube that is recommended on the front page is written as clickbait. It uses sensationalism, as well as titles that give a glimmer of what the content is about, without telling you. The headlines are sensationalist, rather than factually relevant. “I crossed the Deadliest Jungle”, “girls smile in front of their graves…”, “10 things you must never do with your watch” and more. All of these headlines are designed to make you click, without giving you the reason behind the click. Clickbait.


A Quick TikTok Mention


Plenty of influencers use TikTok but for me this isn’t a video sharing site. It’s thousands of people doing the same dance to the same song at the same time, to be like everyone else, without anyone having a conversation or dialogue. I saw something about book TikTok and more, but to find these conversations takes time and effort.


Facebook Reels


Instagram and Facebook have reels and I almost never watch them because they’re usually short, tabloid videos. Their only reason to be is to inflate views, likes and spam habits. It is more sensationalist rubbish.


And Finally


Content creation is fun. Creating videos is fun, as is photography. By encouraging people to see themselves as influencers rather than content creators we’re training them to think in a utilitarian and immoral manner. We’re training them to be spammers and scammers, rather than honest content creators. When I was a child we didn’t have edit suites and other technology easily at hand, so we had to improvise. I learned camera work through filming theatre productions and then making copies for those that wanted them. I didn’t have the goal of sharing to YouTube because the internet was still very young. I didn’t try to be an influencer. I enjoyed the media I played with, and eventually it became my career, just at the end of the age of television.


I think that focusing on Social media is a mistake. I think that rather than think of social media, we should create content that is shared via topic driven websites. As a case study I would look at [OnebladeShave.com](https://www.onebladeshave.com/) and their use of video. The videos are hosted and shared via YoUTube but they’re also integrated within their website. Rather than making content for social media, they’re making content that illustrates their product in a number of videos that cover different aspects. I find this approach more interesting because there is no sensationalism, no “like and subscribe” and other junk. You watch a video to get information, and then you move on. That’s how it should be. Liking and subscribing should be a self-driven decision, not a result of nagging.

On Using Facebook Again

On Using Facebook Again

Recently I reverted to Facebook due to the death of Twitter, but also because of the political bias I see on Mastodon instances. That political bias has encouraged me to take a break from that social network until the conflict is over.


Critical Mass


Yesterday I saw that two people on Facebook discussed leaving Facebook just at the time when I am returning. I am returning for two reasons. The first is that with three billion people you’re more likely to find people who think like you do. It’s also about being local. I can spend thousands of hours on Mastodon, looking for conversations, and people, only to learn that they live thousands of kilometres away, and that they don’t want to meet in person anyway. It’s not that I want to meet in person, but that I like for the option to exist.


Groups, Pages and Threading


Another reason to use Facebook is that groups already exist. We don’t need to follow primitive hashtags and other sub-standard technologies. We can join a group, or like a page, and we see the discussion threads that are associated with that page or group.


Europeans As Customers


Since the beginning of this month Europeans have become customers of Facebook, if they choose to be. If we want to we can pay 9CHF99 per month. Part of me things that this is disgusting and absurd. Why would we pay to be part of a network that plays with our sense of misery and unhappiness. The reason is that if, and when Facebook misbehaves, if Europeans are paying, then Europeans can destroy their accounts, or withhold payments.


One of the things YoUTube, Facebook, Spotify et all should realise is that if we pay not to see ads, and then stop paying, those ads that we barely tolerated before becoming paying customers will become intolerable if we stop paying. That’s when Facebook will lose the most users.


How Does It Compare to Mastodon


For a Mastodon instance you would pay from 5 euros per month for Linode for masto.host and up to 120 CHF per months for a Swiss option. Some Mastodon Instances cost around 25 Euros per month, from several providers. This means that if you’re one user Facebook is cheaper, and there are 2.6 billion active users per month. Mastodon and the Fediverse are much smaller, for now.


Point of Friction


I disagree with Facebook’s policy that we should pay for Facebook, Instagram and potentially threads as three separate accounts with an additional fee for each account. If and when we need to pay a supplement for Instagram I will deselect that account, or maybe even delete it, rather than pay more. Instagram went from being one of my favourite apps before Facebook bought it, to a worthless pile of waste when Facebook destroyed the sense of community that had once been so pleasant.


Threads


From what I heard and saw Threads sounds awful, with very little control by users. It seems like a text based Instagram, and Instagram in its current form is worthless. Instagram is not worth an extra six CHF per month.


Paradoxically it is not the ads that bother me the most, but the influencer garbage. I don’t want to see the idealised lives of influencers. I want to see the real lives of the friends I follow on Instagram. It’s because of Influencer noise that I dumped Instagram.


And Finally


My return to Facebook is due to one key reason. Twitter is no longer a community I want to be part of and although the Fediverse is filled with ideals, I am not ready to spend hundreds of days, weeks or months rebuilding a community on a platform where I am trolled and personally attacked for my views or opinions. I have already erased several accounts on instances.


If Glocals was still alive I would use that site to find people to do things with and if Meetup proposed free outdoor events I would join those. In the end Facebook offers a local community with topics I am interested in. As absurd as it feels to return to Facebook, it is the least worse option, for now.

Facebook and Photo Archives
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Facebook and Photo Archives

Recently I have spent more time on Facebook and I have joined a few photo groups. One of them is for the Canton De Vaud, where people are sharing photos they have taken of the region. These photographs are well framed, well lit, and pleasant to look at. It feels like a community of photographers.


Part of my reason for wanting to return to Facebook is this group. If there is a group of local people sharing photographs then there is a good chance that there are other local groups for sharing other images, events and more.


Over the last two days I have followed groups that share archive photos, paintings, post cards and more. These images show Geneva, Nyon, Vevey, Gland, Crassier and other places as they looked several decades ago. This is a fun and pleasant journey back in time. We get to see Perdtemps when it was a park for people to walk in, and then as a park where people would play football, before finally seeing it as we know it, an ugly parking.


These groups have value, because old photos have value. They show us the ordinary world as it was at specific moments in time. It shows us place de Neuve with a tram and an old car. it shows us the castle of Nyon after an important fire in a local mill, and more.


It shows us the train that ran from Divonne to Nyon and back. I learned about this line by playing Geocache, but learned more by trying to find photos of the trains and stations. If you go to Divonne, by the pub, you can see the old train station. The former line is now a cycling and walking path. Recent history is just as interesting as ancient history.


There is an image of the Gare Cornavin before surrounding buildings were built. In another photo you can see Geneva as it looked in the 1950s or earlier. You can see Geneva airport in the middle of the countryside, before the motorway and other buildings were built.


And Finally


With old photographs, paintings and other types of images you get a feel for how places looked before they were built upon. You see places before the popularisation of cars and more. You also see how buildings used to look when each one was unique. It is worth taking time to explore these old galleries of images.